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Brunon Hołyst
211.50 zł
Każde liczące się na rynku przedsiębiorstwo buduje swój potencjał i majątek w oparciu o dobra własności intelektualnej. Powstaje jednak pytanie, jak dobra te wyceniać i na jakiej podstawie. Niniejszy, drugi, tom Serii Prawa Designu, Mody i Reklamy przybliża problemy związane z zabezpieczeniem i wyceną praw własności intelektualnej. Tom stanowi zbiór refleksji prawniczych i ekonomicznych na temat zasad wynagradzania twórców i doboru metodologii wyceny. Książka jest adresowana do każdego użytkowni..
103.50 zł 115.00 zł Cena netto: 98.57 zł
This book proposes a comparative analysis of modern capitalism. It identifies five different types of modern economies: the market-based economies, Asian capitalism, the Continental European model, the social democratic economies, and the Mediterranean model. It presents their main institutional characteristics and relates the different models their political and economic dynamics. The book also assesses the likely future of the Continental European model, making a significant contribution to th..
254.15 zł 299.00 zł Cena netto: 242.05 zł
Książka jest zbiorem najnowszej wiedzy dotyczącej inteligencji emocjonalnej liderów współczesnych przedsiębiorstw zarówno publicznych jak i prywatnych. Szczególną rolę w niej nadano relacjom pracodawca - mężczyzna (lider), pracodawca - kobieta (lider). Odnosi się to zarówno do warstwy zarządczej jak i finansowej oraz kształtowania współczesnego rynku pracy...
44.10 zł 49.00 zł Cena netto: 42.00 zł
Najważniejszym przesłanie książki jest zaprezentowanie czytelnikowi (badaczom) procesu reorganizacji polskiego przemysłu hutniczego w kierunku zrównoważonego rozwoju przyjaznego człowiekowi i środowisku. Dużą wartością poznawczą jest fakt, iż poszczególne jej fragmenty przez lata sprawdzała (weryfikowała) praktyka gospodarcza...
37.80 zł 42.00 zł Cena netto: 36.00 zł
The monograph was taken about the conditions of the functioning and development of small and medium-sized companies in Poland and Ukraine. There is considerable disparity between the development of this segment of companies in both countries. Presented are different views on these conditions, both from the perspective of enterpreneurs Polish and Ukrainian. They are formulated various recommendations on how to stimulate the development of SMEs in both countries. The book is a joint work of employ..
63.00 zł 70.00 zł Cena netto: 60.00 zł
This book is the product of a research project titled “International competitiveness of Polish companies in the periods of prosperity and the global economic crisis” (no. UMO-2012/07/B/ HS4/03050), funded by a grant from Poland’s National Science Centre. The main reason for exploring this research matter was to contribute to the debate over the impact of the global economic crisis on companies’ international competitiveness, especially in Poland, which is often perceived as a country that dealt ..
The book shows how political and economic cooperation between China and Latin America varied in recent years and what is its forecast. An in-depth analysis of trends and areas of mutual relations was to answer the question: why is Latin America such a strong partner for Beijing? Particular attention was paid to the China's investment expansion in the LatAm region whose significanse is exceendingly symbolic. Illustrated algorithm of Chinese foreign direct investment shows that investors from Chin..
49.50 zł 55.00 zł Cena netto: 47.14 zł
Innowacje są kluczowe dla rozwoju przedsiębiorstw. W żywotnym interesie przedsiębiorstw jest ich implementacja. Książka dostarcza obszerny przegląd literatury dotyczącej innowacji i literatury dotyczącej wartości przedsiębiorstwa. Dostarcza model obrazujący zależność pomiędzy innowacjami i wartością rynkową. Na podstawie przeprowadzonych badań wskazuje na jakie obszary zwracać uwagę zarządzając innowacjami tak aby zwiększać wartość przedsiębiorstwa. Rozważania prowadzone są na przykładzie przeds..
62.10 zł 69.00 zł Cena netto: 59.14 zł
An excerpt from the review of Professor Remigiusz Kozłowski:Electronic freight exchanges deserve special attention among electronic systems managing the activity of transport companies. Electronic freight exchanges have revolutionized the transport sector by facilitating and increasing efficiency of the road transport fleet. Electronic freight exchanges, aside from the economic and technological aspects, also significantly improved the protection of natural environment thanks to limiting empty r..
54.00 zł 60.00 zł Cena netto: 51.43 zł
This book analyses changes in the global economy related to the increase in theimportance of knowledge resources that have taken place in recent decades. The author explains how these changes affect contemporary companies, especially those operating in many countries. He shows opportunities and challenges that are created by the current economy, which is often called a knowledge-based economy. Drawing on theoretical and empirical research the author tries to answer the question how companies inv..
36.00 zł 40.00 zł Cena netto: 34.29 zł
Management of a company includes many concerns, for example: area of processes, company’s resources – material, immaterial, human resources, knowledge, intellectual capital, quality, strategies of competition and often in changeable environment actions of restructuring. These issues were described in the following monograph. The monograph discusses contemporary problems of company management. The authors focused on problems which are important in daily practice of companies. Many topics discuss..
43.20 zł 48.00 zł Cena netto: 41.14 zł
This book, presenting the findings of a research project financed by the National Science Centre of Poland (grant DEC-2012/07/N/HS4/00283), is an answer to two essential trends which have been observed in international business for some time, and are increasingly raising the attention of managers, policy-makers and researchers. The first issue is related to the relationship between the international expansion of firms and its economic results. Existing studies have not provided conclusive evid..
42.30 zł 47.00 zł Cena netto: 40.29 zł
The aim of work was an analysis some of the new solutions and constructs proposed in the draft of Book one of the civil code. the chapters devoted to different topics analyze the following problems: electronic form as a special form of a declaration of will; incapacitation, the concept of legal capacity, including the problem of the so-called (imperfect, statutory) legal persons without full legal capacity; definition of a consumer; regulation of good faith; defects in declarations of will; mari..
The book provides an overview of the different concepts and scenarios of events resulting from the globalized world, technological revolutions, changes in management paradigms and ways of managing companies and organizations. Chapters of current book are connected with mentioned problems from the theoretical and practical point of view, and especially describe the following areas: Globalization and Challenges Civilizations Face in the Post-Global Approach; Global Powers: Theory, History and P..
67.50 zł 75.00 zł Cena netto: 64.29 zł
The book is the result of a research project funded by a grant from Poland’s Ministry of Science and Higher Education. The name of the project was “The influence of Poland’s accession to the euro zone on the international competitiveness and internationalisation of Polish companies” (N N115 257136). The project was carried out in 2009-2010 by a research team consisting of Marian Gorynia (project leader); Barbara Jankowska, Maciej Pietrzykowski, Piotr Tarka and Marlena Dzikowska. The main reas..
45.00 zł 50.00 zł Cena netto: 42.86 zł
